Public Diplomacy Research in Public Relations Review (2000–2024): A Systematic Review of 25 Years
DOI:
https://doi.org/10.17231/comsoc.50(2026).6976Palavras-chave:
diplomacia pública, revisão sistemática, análise de conteúdo, Public Relations Review, relações públicas internacionaisResumo
Nas últimas duas décadas, a diplomacia pública (DP) consolidou a sua posição como domínio estratégico da comunicação e instrumento central da política externa dos países, suscitando uma atenção crescente na investigação sobre relações públicas internacionais. Contudo, apesar do crescente volume de literatura e do interesse académico nestas áreas, continuam a ser limitadas as abordagens sistemáticas à investigação sobre DP. Para colmatar esta lacuna, o presente estudo analisa o estado da investigação neste domínio através de uma análise de conteúdo qualitativa e quantitativa de todos os artigos sobre DP publicados na Public Relations Review entre 2000 e 2024 (n = 52), de um total de 1.991 artigos publicados durante este período. Esta análise identifica, entre outros aspetos relevantes, os principais autores e as universidades a que estão afiliados, as redes que formam, os seus objetivos, as questões de investigação e hipóteses, as metodologias utilizadas, os tipos de estudos realizados e as teorias, resultados e conclusões apresentados. Por fim, o estudo discute as implicações teóricas e práticas da investigação sobre DP para o campo mais amplo das relações públicas e áreas afins.
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Direitos de Autor (c) 2026 Álvaro Elgueta-Ruiz, Carmen Lucía Domínguez Águila, Daniela Bento Almeida

Este trabalho encontra-se publicado com a Licença Internacional Creative Commons Atribuição 4.0.
Os autores são titulares dos direitos de autor, concedendo à revista o direito de primeira publicação. O trabalho é licenciado com uma Licença Creative Commons - Atribuição 4.0 Internacional.





