Artificial Intelligence as a New Field of Human Interaction: A Critique of Knowledge Production
DOI:
https://doi.org/10.17231/comsoc.47(2025).6190Keywords:
artificial inteligence, communication, knowledge, capitalismAbstract
Artificial intelligence (AI) has gained a prominent role in human interaction and information production in various social spheres. At the same time, warnings are emerging from multiple institutions and experts regarding its proliferation, whether due to the possibility of automating certain jobs or tasks or the increasing difficulty in distinguishing between what is produced by a human being and what is produced by this new technology. However, in many of these discussions, a set of terms such as “communication”, “information”, “knowledge”, “consciousness” and “creativity”, among others, without due concern for defining these capabilities and situating them historically — hence the rapid descent into a perspective that is either apocalyptic or enthusiastic, without understanding the social processes involved and the possible consequences of the development and application of these technologies. Faced with this discursive landscape, which proliferates in all types of media, by focusing on the production of databases on which the various models of generative AI are based, we aim to situate the development of AI, and more specifically generative AI, historically in the context of the development of capitalism; to advance a critical perspective on human capabilities (namely, communicating, thinking and producing knowledge) and, finally, to try to anticipate the possible consequences of the introduction of these technologies not only in the production process but also in the sphere of consumption.
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