Blogging and the eCommunication paradigms: 10 principles of the new media scenario

Autores

  • Jose Luis Orihuela School of Communication, University of Navarra

DOI:

https://doi.org/10.17231/comsoc.5(2004).1251

Resumo

The digital age arrives with a set of big communication challenges for traditional mainstream media: new relations with audiences (Interactivity), new languages (Multimedia) and a new grammar (Hypertext). But this media revolution not only changes the communication landscape for the usual players, most importantly, it opens the mass communication system to a wide range of new players...

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Publicado

2012-12-21

Como Citar

Orihuela, J. L. (2012). Blogging and the eCommunication paradigms: 10 principles of the new media scenario. Comunicação E Sociedade, 5, 125-131. https://doi.org/10.17231/comsoc.5(2004).1251

Edição

Secção

A blogosfera: primeiros estudos